Staff


Let us introduce you to our staff, show you some of our special vehicle offers and take you through our complete line of new, Certified pre-owned and used inventory. We can help you find exactly what you are looking for.

We know your time is valuable. We are sure you will find our site a fast and convenient way to research and find a vehicle that's right for you. If we can be of any assistance while visiting us online, send us an email and we will promptly reply.We look forward to serving you!


Click on one of the people below to find out more information.

  • Jeff Richmond
    General Manager
    701.356.8685

    Jeff Richmond has over 22 years of experience in the automotive industry starting in sales in 1989. Jeff looks forward to seeing the excitement on a customer's face when they take delivery of their new or pre-owned vehicle at Valley Imports. Jeff is married and has three daughters. He invites everyone to experience something different at Valley Imports!

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  • Kristen Pagel
    Customer Experience Manager
    701.356.8661

    Kristen is a retired veteran of the North Dakota Army National Guard and has sixteen years' experience in vehicle sales, finance and management. Kristen prides herself on her ability to find the highest quality vehicles for her sales consultants to provide to the best customers in the nation! She also believes that Valley Imports has the ability to provide every customer with a unique experience and quality vehicle that fits their lifestyle and budget. Most importantly, Kristen understands that a vehicle purchase is the second largest purchase most people make. She appreciates that it is a big decision that requires your time and attention. Her sales consultants will be sensitive to your needs and provide you with all of the information you need to make a decision that you will be happy with for years to come!

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  • Tim Lund
    Parts Manager
    701.356.8703

    Tim grew up in Roseau Minnesota and started his parts career there in 1980. Tim is married and has four grown children and four grand kids. His hobbies are playing guitar, fishing, riding motorcycle and working on projects.

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  • Erik Swenson
    Sales & Leasing Consultant
    701.356.8668

    Erik grew up in Fargo and attended Fargo South High School. After graduating from the University of North Dakota Erik returned to Fargo and has been in sales at Valley Imports for over 10 years. Erik enjoys spending time with his wife, three kids Madeline, Gavin, Cullen and Chocolate Lab Dez. Most of his time outside of work is spend chasing kids around, grilling, and the occasional trip out to the lakes. Some of his passions include hunting, Ducati Motorcycles, and rooting on UND Hockey.

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  • Jerry Meier
    Sales Manager
    701.356.8662

    Jerry is married with three children.  Born and raised in a farm community in rural North Dakota. He earned a Bachelor of Science degree from North Dakota State University with a major in Business Finance and a minor in Economics. Jerry started working for Valley Imports in 1975. He has worked in every facet of the business ranging from sales, preowned manager, new car manager, general sales manager and general manager. Jerry is currently serving as the Porsche Brand Ambassador Manager.

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  • Cory Burkhardt
    Porsche Sales Advisor
    791.277.1774


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  • Tony Hirchert
    Parts Consultant
    701.277.1782

    Tony Hirchert was born and raised in Fargo, ND and graduated in 1978 from Fargo North High School, once done with High School Tony worked construction until he started working for Valley Imports in 1984. Tony enjoys watching sports, loves to pitch horseshoes in 3 leagues. Tony has been married for 32 years and has two Sons, Steve and Sam, he loves spending time with his family, especially his two adorable grand daughters.

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